SaaS | ERP & BillingCase study
Thomson Reuters: Up to 75% fewer unproductive calls
AI bot that auto-validates phone numbers and identifies active, reachable lines.
The SDR team only calls real numbers and contacts who actually answer their phone.
Results
Up to 75%
fewer unproductive calls
2.5x
higher conversions (77% response rate vs. 10% traditional).
System layers involved
The ZalesMachine System has three layers. These are the ones this project used:
AI Agents
AI Agents as a Service: custom agents and automations, one at a time, each in production before the next one starts.
Who we worked with
Maximiliano Romero
Head of Sales & Commercial Strategy @Thomson Reuters
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